Buying a house was never an easy task. It involves questions, negotiations, conditions, considerations, and whatnot.
Realtors are always in a rush for this.
But what if I tell you that there is a technology that can help optimise the operations of your real estate business?
Well, yes, you got it right.
It’s the IVR.
IVR use in the real estate industry has significantly increased because of its cool benefits and utilizations.
In this blog post, we will shed light on some of the effective uses of IVR that can benefit realtors. Without any further delay, let’s jump in.
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How To Use IVR In Real Estate?
The following are some of the notable ways in which you can utilise IVR:
- Attend and greet the client automatically
- Let the client know about your offers
- They can also leave a voicemail, which can motivate your leads to call back
- IVRs also direct your calls to the appropriate agents
6 Uses of IVR In The Real Estate Industry
1. IVR Helps Get Instant Information
There will often be times when clients will show up during work hours.
This is because they might have an urgency or have a curiosity about your real estate company.
The last thing you would wish to have in this case is a shortage of agents who will reply to the leads.
So?
How do you solve the issue in this case?
Well, it’s by using the IVR! IVRs are literally an amazing way to engage with your clients and can help them with their inquiries.
It can also offer you property information and is intelligent enough to even appoint schedules.
That’s how real estate business owners can optimise the usage of IVR and serve their clients when they have no available agents.
2. Use IVR To Track The Current Listing
Yes, IVRs can literally save time for your existing clients by helping them track their listings.
The intelligently designed IVR can help them with crucial information once they provide their data. This will help your clients get their queries solved faster.
However, there is a chance that the IVR setup might not help further when asked for advanced data.
In this case, you can configure your IVR and set up a form that the users can fill up so that you can get back to them when you’ve agents available.
3. Track The Activity of Your Clients
Knowing the sentiments of your clients is very important, especially when it is a sensitive niche like the real estate business.
And guess what?
You can optimize using IVR in this case as well.
So, the moment your clients navigate to the IVR menu (especially when you provide them with an IVR app itself), all the data will be saved in your database.
Therefore, you can track their real-time activity and analyse what your visitors are looking for.
That’s how you will be able to improve your sales strategies and understand the needs of your leads better.
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4. Reduce The Overall Cost
The real estate business itself comes up with a whooping amount of expenses.
So, you absolutely need to hop on technologies that can help you save your time, money, and resources.
IVRs are definitely an ideal choice because they save money for both parties.
How?
See, you won’t need to hire a new employee who will be there to answer your leads’ general queries 24/7. IVRs can do all of it for you.
Most of the IVRs do not need any fancy hardware or proprietary infrastructure. So, you are going to save money if you use IVR in your real estate business.
5. IVRs Can Smartly Route Your Calls
You achieve the best customer satisfaction rates only when your agents assist them well.
But what if your inbound call gets routed to the wrong agent who doesn’t have the right expertise to solve your issue?
That’s going to be a blunder, right?
And that’s where the unsung hero IVR again comes to the rescue.
The smartly designed IVR routes the calls to the corresponding departments. Therefore, your needs will surely be answered by experts with faster assistance.
6. IVR Can Help You Take Responses
Yes, the latest IVR technology can even help your clients to record their responses and answers.
This is because buying a home is no joke. You need communications from both parties to ensure a better buying experience.
IVR saves you a significant amount of time on that one, helping you get answers from your clients or know what views they have on the discounts, properties, and offers.
FAQs
What Are The Key Benefits of IVR?
Some notable IVR features are:
- Reduces long wait time
- Round-the-clock service
- Increases customer satisfaction
- Scalable
- Cost-efficient
- Can prioritise calls
What Is An IVR Call For Real Estate?
IVR’s call for the real estate industry is no different than how it is used elsewhere. There will be an automated voice that will:
- Greet your leads
- Provide them with options if needed
- Redirect the calls to the relevant department
Wrapping Up: IVR Use In The Real Estate Industry
Finally, we have reached the end of our blog post on IVR use in the real estate industry.
As you saw, IVR can genuinely help you save time, provide assistance to leads, and increase customer satisfaction rates in the real estate industry.
So, if you are also a realtor, don’t forget to check out our post to learn about the cool uses of IVR.
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