No matter how strong an agent is, dialing manually for hours and hours can indeed lead to agent burnout. Okay, is it even possible for an agent to dial a thousand leads in a day manually?
Surely not!
That’s where the rescuer telemarketing software comes into play! These efficient software have been dominating the digital era for a while now for their cool advantages.
But what features should you look for in telemarketing software?
What benefit will it give to you? How do we even implement it easily? Well, no worries, as you’ve just landed in the right place where we’ll shed light on Telemarketing Software: Features, Benefits, and Implementation!
So keep your eyes glued to the blog post right till the end to know more!
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What Does Telemarketing Software Do?
Telemarketing software speeds up the outbound dialing process, helping sales representatives dial more leads at the same time. Not only these, but by using telemarketing tools, agents can completely put their focus on shaping up their conversation with the lead rather than manually giving the numbers on input and dial.
And!
As we all know, a good outbound dialing process can really help you improve your efficiency and increase sales.
7 Must-Have Features For Telemarketing Software
Let’s take a look at the following, which gives a brief idea about the must-have features in telemarketing software.
1. Integrated Auto dialer
Telemarketing software must come up with an intelligent dialer that can let you dial both manually and in auto-dial mode.
While the auto dialing mode helps you increase your efficiency, the manual one helps you to analyze your lead’s information better before you place the call.
2. Adjustable dial level
Your telemarketing software should come with an adjustable dial level in the autodialer. The dial level should be customizable. That’s because if you scale up or scale down your number of agents, the dial level also needs to be configured accordingly.
3. Call Recording And Transferring
For a BPO or a call center business, it is needless to mention how important it is to record each and every word that the lead speaks. Therefore, when buying telemarketing software, you should ensure that it has call recording and call transferring features.
4. CRM integration
CRM integration is another must-have feature for telemarketing software. It helps you to manage all your data efficiently and automatically save clients’ information in an organized manner, even in email marketing.
5. Anonymous caller ID
This is yet another feature of telemarketing software where you can mask your phone number and call your lead. This also sometimes helps in increasing security and keeps your identity confidential.
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6. IVR
IVR is another useful feature that helps your clients get self-service while enabling them to access their required information quickly.
7. Scheduled callback
Well, each and every agent might have faced a situation where they couldn’t receive the inbound call from the lead. In this case, scheduled callback helps a lot to track these inbound numbers & takes a convenient time from the CX for the callback.
6 Benefits of Using Telemarketing Software
Let’s move to our next section and educate ourselves on how telemarketing software is beneficial for us:
- Telemarketing software is extremely cost-effective as you can dial thousands of numbers without getting charged sky-high.
- They are easily scalable, customizable, and flexible.
- They help your agents to be productive while saving a lot of time.
- Telemarketing software comes up with an intelligently designed report and monitoring system that can help you track your sales and agent performance better.
- Apart from these, telemarketing software can be easily configured and can integrate other useful business software as well.
- And if it’s a cloud-based one, it is easier than ever to deploy, operate, and function the telemarketing software.
Implementation of Telemarketing Software
- Firstly, you need to buy telemarketing software from a proper vendor. It can be an outbound predictive dialer, preview dialer, power dialer, and so on.
- Do all the paperwork properly. Ensure to sign the contract with the dialer provider.
- Ensure you are buying a VoIP caller ID if you are using a cloud-based dialer.
- Ask your dialer vendor to create a campaign for you and provide the campaign caller ID. The caller ID should be from the same state that you will be dialing so that you get a better acceptance rate.
- Then, load your contact list. Ensure the list is well formatted so that the dialer supports the format of it.
- Finally, logging as an agent and start making your outbound calls without any obstacles or hassle of manual dialing.
As for cloud-based dialers, you only need a laptop or smartphone and a stable Internet connection. If it’s an on-site dialer, you need to ask your provider to set up the hardware installation for you.
However, with the cloud-based one, you don’t need any kind of hardware installation or any extra infrastructure setup.
Wrapping Up: Telemarketing Software: Features, Benefits, and Implementation
Voila!! Finally, we have reached the end of today’s blog post on the benefits, features, and implementation of telemarketing software.
So, the next time you are ready to buy telemarketing software, don’t forget to take a look at the feature checklist that we have finely curated for you.
Also, when you operate the telemarketing software’s dialer, just go through our implementation section so that you know the prerequisites beforehand.
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